Buyer reception of online consumer packaged goods (CPG) shopping has reliably expanded over the course of two years. However, while factors like enhancements in innovation, framework, and experience have brought about unavoidable shopper conduct changes, COVID-19 has caused another deep change in buyer behavior. This implies that the business is currently at a point where it will thrive more. If the historic practices remain constant, the growth of online shopping will hold steady into a new form following the pandemic.