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Category Archives: Web Marketing
How to Promote Your Clothing and Apparel Business

How to Promote Your Clothing and Apparel Business: 8 Ways to Achieve Great Sales

April 29, 2019 | Anand Paul Xess

The annual Fashion and Industry Apparel Report predicts industry growth from $481.2 billion in 2018 to $712.9 billion in 2019. Yet, in 2017 alone, over 7000 retail stores in the US were forced to shut shop due to customer shifts toward e-commerce. It is clear that online clothing stores are here to stay. In this rapidly changing scenario, what can you do to differentiate your clothing and apparel brand from the rest of the competition?

Nutritionist Service

How to Promote a Nutritionist Service

April 23, 2019 | Anand Paul Xess

Eating healthy in a fast paced world is easier said than done. But the necessity of staying disorder-free and fit for life remains as important as ever. Nutrition specialists, registered dieticians and certified nutritionists are in high demand as they guide people towards healthy living and healthy eating. But in this cluttered market, how do you stand out in the crowd? (more…)

Winning Strategy for your Grocery business

How to Create a Winning Strategy for your Grocery Business

April 17, 2019 | Anand Paul Xess

A grocery store typically enjoys customers as its products will always be needed as long as we require food to eat. But there’s more to just having a shop with products that meet everyday needs of customers. Your success will depend on how well you’re able to promote your grocery business. (more…)

How to Successfully Market a Crafts and Tools Business

April 11, 2019 | Anand Paul Xess

With the number of DIY adventurers growing, hardware and home improvement sales have been consistently increasing. There has been a similar shift in products made by industrial tool makers. Air compressors and power tools are now lighter and smaller. That makes them more versatile and user-friendly. If you’re looking to be part of this thriving market you will need tools to market your tools. (more…)

How to Optimize for Google Voice Search

July 2, 2018 | Wisitech InfoSolutions

50% of all searches will be voice searches by 2020, according to comScore. Watching the increasing adoption of smartphones and smart speakers such as Amazon Echo, Google Home, HomePod, to name a few, it’s evident that voice search is going to bring a tectonic shift in digital marketing.

7 Must-Do Things to Boost Traffic to E-commerce Websites

September 3, 2015 | Neha Arora

It is easy to set up an e-commerce website. But generating traffic to the site is quite another story.

Store visits metrics

Metrics Go Offline: Google’s Real-World Data Push

January 12, 2015 | Nick Rojas

One of the unexpected repercussions of the advent of Big Data is increased expectations. The internet revolutionized marketing by bringing huge amounts of data to marketers’ fingertips: suddenly, marketers could understand just who their ads were reaching, and not only that, but how they were being reached and how they were interacting with that advertisement. This lead to a massive expansion of what marketers could be expected to know and do. Impressions, engagement, and clicks became metrics to live and die by.

Stop Doing this on Facebook Immediately!

March 25, 2013 | Pankaj Sharma

google webmaster rules

No Need to be Scared of Google Penguin. Play by the Google’s Webmaster Rules!

July 27, 2012 | Neha Arora

google penguin update

Google Search Goes the Penguin Way

July 13, 2012 | Pankaj Sharma