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Essential ingredients of a good sales letter – Part III – What makes it attractive and user friendly?

Ritesh Sahay Senior Web Content Writer

A sales letter is nothing less than an advertisement. The word “ad” immediately conjures up images of typical print or TV ads in our minds.

However, web advertising with its limitless scope for innovation and reach has shattered the limitations of traditional advertising – you can have almost a free field to play with text, images, audio, video, interactive response features and what not. Read more

How to design sales letter

Essential Ingredients of a Good Sales Letter – Part II – What It Can Do For Your Business

Ritesh Sahay

[caption id="attachment_2351" align="aligncenter" width="1048"] Professional sales letter writing services get you more conversions on your business newsletters[/caption]

Knowing the basics of framing a good sales copy goes miles in helping you judge whether your sales letter will ring a bell with the audience or not. As I discussed in my earlier post, brevity, clarity and creativity should be the hallmarks of your sales letter. Read more

sales letter writing services

Essential Ingredients of a Good Sales Letter – Part I – What It Can Do For Your Business

Ritesh Sahay [caption id="attachment_2351" align="aligncenter" width="1048"] Professional sales letter writing services get you more conversions on your business newsletters[/caption] Writing sales letter is the second most lucrative form of writing, first being writing ransom notes!  Sounds witty? But I mean it. An effective sales letter can actually act as a cash sucking unit. It can tremendously help you to pocket more sales and penetrate sharply into newer markets worldwide. Plus, it can also be used as an effective way to be in touch with your existing customers and keep them informed on new product arrivals. Read more
business sales letters writing

The personal weblog is professional now!

Blogging that started as personalized form of writing journals on anything and everything under the sun, is no longer just that. Its grown by leaps and bounds to take not only the web world by storm but also the world at large – business, politics, education, sports, arts, culture, entertainment, health….no field can ignore this phenomenon. Read more

Want To Make Web 2.0 Work For Your Business?

Param Shobhit Team Leader - Web Content Silicon Valley loves its buzzwords, and none more than it does Web 2.0 these days. But what exactly is it in terms of website development and strategic internet marketing? Unless you're a diehard techie, wish you good luck in figuring out what it means. Read more
web 2.0 seo optimization

Rebirth Of ‘Positioning’ – Brand Wikization

Param Shobhit Team Leader - Web Content So ‘positioning’ is dead if Larry Light, McDonald's chief global marketing officer, is to be believed, but ‘Marketing’ per se is not. So long as there will be products and services to sell, even in a single vendor market, people will try to influence the customer’s psyche making it favorable to those products and services. Read more
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Web Marketers Beware…Positioning Is Dead

Param Shobhit Team Leader - Web Content Have you heard that McDonald’s, the premier mass market branding giant, is doing away with “positioning?” And if McDonald’s is doing away with positioning, far reaching changes in the way we see and do branding these days are going to take place, if they are not already there. Read more
web marketing experts

Social Media Optimization …First Five Rules…Reloaded

Param Shobhit Team Leader - Web Content Now that we have defined SMO (Social Media Optimization), the next step is to understand how to make it work. The pioneers of SMO like Rohit Bhargava (who coined the term and gave the first 5 rules), Jeremiah Owyang (chalked down next 2 rules), Cameron Olthuis (gave us rules # 8 - 11), Loren Baker (defined 12th and 13th rule), Lee Odden (the contributor of rules # 14, 15 and 16) have begun the process of putting this online marketing concept into use. Read more
social media optimization
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